The Elephant's Leg II now in hardback

Professor Mario Minichiello unboxing our latest publication

It’s arrived and just in time for Christmas- Unlock the Power of Creative Research and InnovationThis essential book is a game-changer for arts, design, creative industries, and humanities scholars, as well as businesses and communities seeking to harness the transformative power of creative research. Featuring real-world, impactful projects from the renowned FASTlab, co-founded by Professors Paul Egglestone and Mario Minichiello, this book showcases the lab’s pioneering work in applied research and development.Transforming Lives through Creative ResearchFASTlab’s innovative approach has enabled creative practitioners to drive meaningful change and academics to engage in practice-led research that meets the needs of industry and society. With its emphasis on applied research, this book demonstrates the potential for art and design to improve people’s lives and drive innovation. Making history with our disciplines .